Subway Style
What you’re looking at above are excerpts from the 1970 Graphic manual for the NYCTA put together by Massimo Vignelli and Bob Noorda.
…
That’s not Helvetica, by the way: it’s Akzidenz-Grotesk.
More on the story of the Subway’s typography here from the AIGA. The full photoset of the graphics manual is available on flickr.
Source: fawny via Daring Fireball. H/T to: inalonelyplace.tumblr.com
So, this thing is pretty cool.
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The art of my everyday.
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Great post - thanks for the mention!
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I love transit authority typography history!
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akzidenz. we had...whole stupid section...class because we...
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So, this thing is pretty cool.
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